Keep readers coming to you,
not to an AI summary.
We route intent-matched readers straight to your original pages, so you keep the engagement, the attribution, and the economic value. Free to join. No upfront fees.
The squeeze on publishers
Three forces quietly eroding newsroom economics.
Distribution waste
A meaningful amount of journalism is published but never reaches the readers it was written for. Feed algorithms optimize for platform engagement, not your outcomes. And high-effort, niche reporting gets under-distributed despite being deeply relevant to specific audiences.
AI summaries disintermediate you
The web is shifting from "people visit websites" to "AI answers questions." Readers get the gist without ever seeing your brand, and engagement and monetization move to the AI wrapper. When everything becomes a generic summary, differentiation compresses.
Intermediaries extract the value
You fund the reporting while platforms capture the attention and ad value, aggregators control distribution, and AI layers own the reader relationship. The economics flow to everyone except the newsroom that did the work.
Mera is publisher-first by design
Distribution that works for the newsroom, not against it.
Publisher-as-destination
Mera never becomes the reading layer. Every notification routes readers to your page for the full article experience, so the engagement and the brand impression stay on your property, not ours.
Intent-based distribution
We match each story to the readers it was written for using real relevance signals (interests, location, context, and timing), not generic engagement. Niche and premium reporting finally reaches the audience it deserves.
A traffic driver, not a summary
Mera is built to send high-intent readers to you, not to answer their question and keep them. We drive qualified sessions to your destination: the opposite of an AI wrapper that intercepts them.
Thousands of publications, across countries and languages
Your publication sits alongside thousands of others, and every reader Mera sends you arrives on your own site.
8,000+
publications
200+
countries and territories
100+
languages
Mera reads your publication from its own feed. Articles are matched across languages, so your reporting can reach readers beyond your own language, and every article links back to your site.
Maximize your business on Mera
Built so publishers capture more value than anyone in the chain.
Reduce distribution waste
- •More qualified readers for both small-audience and large-audience stories
- •Higher yield per session: deeper reading, more pages per visit, stronger ad inventory value
- •Editorial ROI improves for niche, investigative, and premium reporting
Stay central in the AI era
- •Readers associate the insight with your brand and experience; recall increases
- •Stronger conversion to your owned channels: newsletter, app, and subscriptions
- •Less dependence on opaque third-party distribution means more negotiating leverage
Capture the economic upside
- •High-intent sessions, not just clicks: readers who arrive because the story genuinely matters
- •Your monetization surface stays intact: brand impression, analytics, and paywall journeys stay on your property
- •Fewer algorithm shocks means more predictable, plannable traffic
Spend less on acquisition
- •Lower distribution CAC: reduce reliance on paid boosts and intermediary fees
- •Reinvest the savings into reporting, editing, and product quality
- •Consistent quality compounds reader trust, retention, and subscription conversion over time
Turn readers into subscribers
Where you offer subscriptions, Mera gives readers a button to your own subscribe page.
- 1
A reader opens your publication page
Tapping your publication's name in Mera opens its page, with your latest stories and top headlines.
- 2
The Subscribe button opens your site
The sale happens on your own subscribe page, at your price.
- 3
The reader tells Mera
Mera can't see the sale, so the app asks the reader whether they subscribed.
- 4
Your coverage counts for more with that reader
Your publication gets more weight in the reader's Feed, and your coverage is marked on the stories you report.
How Mera compares
Mera beside Google News, Apple News, social platforms and your own app.
| What you get | Aggregators | Your own app | Mera |
|---|---|---|---|
| Keeps you the destination | Aggregators | Your own app | Mera |
| How stories reach readers | AggregatorsEngagement signals | Your own appReaders come to you | MeraRelevance to each reader |
| Attribution and referral built in | AggregatorsWeak | Your own app | MeraOn the roadmap |
| Subscribe button to your own site | Aggregators | Your own app | Mera |
| Actively drives subscriptions | Aggregators | Your own appOn your own | MeraOn the roadmap |
| Cost and effort to reach readers | AggregatorsPay to be seen | Your own appHigh build and install cost | MeraFree to join |
Mera stores no audience, traffic or payment figure for any publisher.
Get started in minutes
Low-friction to join, built on the workflow you already have.
List your publication
Submit your RSS feed via a pull request to the Mera publishers repo on GitHub. Free to join: no upfront or subscription fees, and you keep full control of how you monetize on your own surfaces.
Go live
Once merged, Mera starts routing relevant, high-intent readers straight to your pages. Your existing model (ads, paywall, newsletter, subscriptions) stays exactly as it is.
Optimize (optional)
Use the lightweight Mera referral token to serve a premium "Mera view," attribute sessions and conversions, and target repeat, high-intent readers with subscription offers instead of first-visit paywalls.
Grow subscriptions
Get in touch to add your subscription button inside Mera and set up a performance-aligned referral partnership, so you only pay when Mera drives a paying subscriber.
Request a listing
Send your publication's details and its RSS feed. Listing is free, and there's nothing to install.
Prefer to do it yourself? Add your RSS feed on GitHub
Prefer to message Mera Labs? WhatsApp · contact@mera.news